The cover of the agenda is fluorescent yellow. On this cover a full, half and quarter moon, are punched out, a nod to our logo. Looking through the punched out moons, the paper appears pink while in fact it is bright white, an optical illusion. The idea was to work ‘spatial’ with respect to the lay-out. We photographed the pages of a big blank book and put it in the background. Every week is spread over 2 pages. The days were put in the middle leaving space to write on the left (morning) and on the right (afternoon). Each month has its own sans-serif. The holidays are in Lexicon and the changes of months are shaded.
Specifications
PUBLISHER MAS [Museum aan de stroom], Erfgoedcel Antwerpen and KMDA
YEAR 2007
DIMENSIONS 280 x 225 x 8 mm
SIZE 124 pages
NUMBER 200 copies
PRINT Recto/verso zwart, PMS 5395, PMS 186
FINISHING Sewn bound (otabind)
PAPER Cover: fluor yellow 245 g, inside: Print speed offset 90 g
FONTS Akzidenz Grotesk, Folio, Franklin Gothic, Helvetica, Univers, Fresco Sans, Frutiger, Vectora, Avenir, Nobel, Penumbra Sans, Futura, Avant Garde Gothic, Scala Sans, Lexicon
SPECIAL FEATURES Cutting form

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