Within the overall scope of communication Catapult can develop the most diverse applications. Most of our tasks are related to one of our three specialties: publications, graphic identity and new media.
Publications
It is not easy to create a strong publication. Even if it looks nice at first sight, it is only in the perception of the reader that a realization gets its shine. Therefore, besides a sophisticated form and imagery, typography is the main instrument for Catapult to achieve this result.
At Catapult, we know that the typographical rules of thumb encourage thorough critical examination of the same rules. This increases the readability or reading comfort, improves communication and gives more power to words. Unmistakable elements for a professional edition.
Graphical identity
Successful companies and organizations are publicly perceived as strong personalities. Catapult develops a visual identity for the client that reflects his individuality and brings him closer to his target.
We create such an identity with several building blocks: a distinctive logo, an attractive color scheme, a balanced typography. We define the housestyle according to the customer's requirements, from practical directive to detailed housestyle book.
Then we apply the branding in the most diverse media, according to the customer's wishes. We devote special care to publications, from newsletter or magazine to company brochure or annual report. We do not only take care of the concept and the design, but also include photography, copywriting and editing in our services.
New media
For those who work on corporate identity and publishing, the internet is an excellent ally. The personality of an organization or company and the strength of a brand can also be used online.
The challenge is to create the website the customer really needs. No more, no less. Catapult develops websites for clients that not only perfectly match the identity of the company or brand, but also function as a useful practical tool for marketing or logistics purposes.
We don't use unnecessary bells and whistles. We prefer a slim-designed and well-built side that quickly provides the visitor what he wants. Usability and reliability are as important to us as an elegant interface.